Project Overview
For Acrylicos Vallejo, an international leader in paints and creative tools, we designed a series of promotional roll-ups in multiple formats and sizes. These pieces were created to support the company’s participation in trade fairs and events, ensuring that their product range and brand identity were communicated in a bold and consistent way across diverse spaces.
The project required the development of versatile designs that could adapt to different dimensions without losing visual coherence. Each roll-up needed to stand out in busy event halls, capture attention from a distance, and remain faithful to Vallejo’s established brand guidelines while presenting a wide range of products.
We produced a cohesive collection of roll-ups, carefully balancing striking visuals with clear product information. By integrating high-impact imagery, clean typography, and consistent use of brand colors, the roll-ups not only highlight Vallejo’s products but also reinforce the brand’s innovative and creative spirit. The adaptability of the layouts allowed each design to be effective regardless of size or display context.
The result
The series of roll-ups provided Acrylicos Vallejo with a strong and versatile visual presence at trade fairs and events worldwide. They have become an essential promotional tool, helping the company connect with audiences, enhance brand recognition, and showcase their product lines in a professional and engaging way.
